How Organic is Simply Organic Moisture Wash and Rinse?

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One of my biggest pet peeves is misleading advertising. And what could be more misleading than a product name that doesn’t accurately reflect the product?

When I hear “Simply Organic,” I think of something that’s just that. Simply Organic. And nothing but organic.

So, when I received the Simply Organic Moisture Wash and Rinse to review, the first thing I did was check out the ingredient lists since they aren’t posted on the product pages of the Simply Organic website.

Simply Organic Moisture Shampoo Ingredients

Water/aqua/eau, cetearyl alcohol (and) ceteareth-20, glycerin, glyceryl stearate, olea europaea (olive) leaf extract*, olea europaea (olive) fruit oil*, cetearyl olivate (and) sorbitan olivate, stearyl alcohol, citrus aurantium dulcis (orange) peel oil*, stearalkonium chloride, butyrospermum parkii (shea butter)*, stearamidopropyl dimethylamine, carthamus tinctorius (safflower) seed oil*, guar hydroxypropyltrimonium chloride, dicetyldimonium chloride, citric acid, glucose, lactoperoxidase & glucose oxidase
*certified organic

Simply Organic Moisture Conditioner Ingredients

Don’t get me wrong… there are organic ingredients in the Simply Organic Moisture Wash & Rinse. But they are far and few between compared to the other ingredients. I guess a little organic is better than not at all, but I don’t think the product should be named Simply Organic given its ingredient list.

I wouldn’t be so peeved if the product actually performed. I have dry hair, especially during the winter, so I was expecting for this shampoo and conditioner duo to moisturize my hair since “Moisture” is also part of the name. After using it 3 times, I felt like my hair was drier than when I started. And the smell of the conditioner is not at all a scent I would choose for a body care product. I don’t even know what the scent is, but it wasn’t good. It was almost chemical-like.

On top of that, the product is extremely overpriced: $28 for the shampoo and $30 for the conditioner—for a grand total of $58. And the bottles are only 8.5 fluid ounces each. Ouch.

On a somewhat more positive note, I also received some Simply Organic Lip Balm—which is USDA certified organic. And it works great. Although I wouldn’t pay $7 for it.

I wish I had something positive to say about the Simply Organic Moisture Wash & Rinse—but I don’t. I hate writing negative reviews, but I guess sometimes it has to be done.

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I received one or more of the products mentioned above for free using Tomoson.com. Regardless, I only recommend products or services I use personally and believe will be good for my readers. I am disclosing this in accordance with the Federal Trade Commissions 16 CFR, Part 255 Guides Concerning the Use of Endorsements and Testimonials in Advertising. Tomoson Product review & giveaway Disclosure.

About Chrystal Johnson

Chrystal, publisher of Happy Mothering, is a mother of two sweet girls who believes in living a simple, natural lifestyle. A former marketing manager, Chrystal spends her time researching green and eco-friendly alternatives to improve her family's life. She enjoys sharing those discoveries with anyone who's willing to listen.

{ 2 comments… read them below or add one }

1 katie m February 18, 2011 at 10:36 am: Thank you for pointing out “green-washing.” Switching to more natural products in the last 6 months opened my eyes to the product of names and labels. The only thing I trust for organic is if it has the USDA organic seal or some other type of organic certification (although I am still learning about different certifications). This shampoo has some harmful ingredients in it (check out EWG”s SKin Deep Cosmetic Data at http://cosmeticdatabase.com/). It’s a shame to pay so much money for something that’s not much different than a $4 bottle of shampoo/conditioner.
2 Celebrate Woman Twitter: DiscoverSelf June 6, 2012 at 4:47 pm: The sad thing is that there’s so much mis-advertising going on that it is really offending to all of us, consumers. The companies think we’ll miss it or won’t read their ingredients list or simply won’t know what the ingredients list says. Not smart. Nor respectful.
Love your review.
Huge thanks for doing it. I trust your opinion.